Trade talk is anything to go by, RA.One will only need the six-day Diwali weekend, starting October 26, to recover Rs 100 crore, the remainder of the film’s estimated Rs 150 crore budget. Reportedly, producers Gauri Khan (lead actor Shah Rukh Khan’s wife) and Eros have already made Rs 50 crore through TV rights in India (Rs 35 crore), home video and music rights among others.Tradesmith Amod Mehra believes that with RA.One raking in the moolah, the never-ending Salman-SRK war will heat up again at the box office, and should, in turn, generate great business for Hindi film trade in India. “RA.One can easily surge ahead of Bodyguard, which is the year’s biggest money maker so far. As of now, it looks like R 100 crore will be recovered in the first week itself, because the film opens in several countries on the same day and SRK is a popular figure in a lot of places where Hindi isn’t even understood,” he adds.
Typically, the earnings from any movie are divided into three or four parts. A portion, about 45 per cent, is paid as tax. The remainder is divided between distributors, exhibitors, and at times, producers who claim a share in the “overflow”.
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