The next generation of Hyderabadis has moved on from queuing outside job consultants, hunting job melas and scouring the classifieds. They’d rather couture their employment to suit their unique passions and create work that would erstwhile have been considered quirky or innovative. What’s more, it’s also lucrative.
One young entrepreneur living her dream is city girl Vani Harkara, founder of the trekking and team-building company, Happy Go Places. Harkara says, “Despite serious injuries after an accident, I went river rafting. That boosted my confidence and I joined the river rafting camp as a co-instructor. Before I knew it, I was trekking and came back to Hyderabad to open my own trekking camp. My husband quit his job to join me and his expertise of being a travel agent was helpful. We’ve had clients like Oracle, Microsoft, Dell and others. I’ve built a team on my own,” she says.
Deepesh Agarwal, an ISB graduate, chucked humdrum career options in favour of working full-time on his online portal that aims to create an effective car-pooling service. “By car-pooling, one can commute, yet cut one’s travelling costs by half. What’s different about this site is that we currently only let MNC employees use the service since security is important while car-pooling.”
A creative approach to business seems to go hand in hand with ingenious marketing ideas. From using online social networking to word of mouth, run-of-the-mill advertising strategies seem old-school now. Tejas Delhikar, who is the city’s first manufacturer of sporty car spoilers, says. “No one manufactured trendy fibreglass spoilers. I consulted friends in the car accessories business and found that it was a viable option. Luckily, it’s picking up really well. Presently, I sell as many as 50 to 70 in a month and I hope that goes up to 150 to 200 soon. It’s profitable and it’s fun!”
Education, appsc jobs, jobs,
No comments:
Post a Comment