Mahesh Babu is on a brand-singing spree these days. He is endorsing close to ten products in Andhra Pradesh. Also Mahesh’s wife Namrata is looking after these brand deals by setting up a special office and no other Tollywood hero has set up such thing for endorsements. However, there isn't any significant growth in the sales of products that Mahesh has been endorsing. Companies are only trying to have a crazy star to be associated with them.
One of the brands that Mahesh is endorsing in Andhra Pradesh is Idea cellular, which belongs to Aditya Birla group. Idea Cellular has achieved something phenomenal post signing a deal with Mahesh. Idea has emerged as the number one operator of choice under mobile number portability (MNP) scheme in Andhra Pradesh. The Aditya Birla Group cell phone firm clocked net gain of 58,196 under MNP in the state as on June 8, Idea said in a statement. At an all-India level, Idea reported net gain of 6,87,602 to emerge at the top spot, the company said.
Mahesh Babu fans are feeling extremely happy as they feel their hero is the reason for this phenomenal growth. But truth is Mahesh has nothing to do with this. He is just another person who is promoting Idea. Idea Cellular was always the number one in MNP and Mahesh has just come into the scene. If he has to take any credit for this there should be a jump by at least two times in the growth percentage. For now, Mahesh can't walk away by taking credits for this!
No comments:
Post a Comment